Allure Philippines will deliver powerful stories that push the envelope of women’s beauty and empowerment on a regional and global scale.
Allure has long stood as one of the leading voices in all things women, from wellness to fashion. Countless readers have turned to the title seeking advice and relatable stories from its engaging features. These include the widely-loved Best of Beauty Awards—a list of top makeup, skincare, and haircare products on the market. The renowned name will soon be making its way to the Southeast Asia region, as MEGA Global Licensing Inc. (MGLI) today announced the launch of Allure Philippines.
Allure Philippines will be showcasing the diversity of Filipino beauty, launching with an English-language print, as well as digital and social platforms in March 2025. MGLI and Condé Nast is publishing the title under license agreement. Condé Nast’s media licensing business publishes editions of the global company’s iconic brands with local partners around the world. Allure Philippines is in good hands, as MGLI holds years of prestige publishing experience and is home to the groundbreaking Vogue Philippines.
Readers can expect many audience-favorite features in Allure Philippines, including its popular Best of Beauty Awards.
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“At AGC Power Holdings Corp., the parent company of MEGA Global Licensing Inc., we are excited to be part of this groundbreaking launch that promises to redefine beauty standards and empowerment in the Philippines,” shared Archie Carrasco, Chairman and CEO of MGLI. “As a company that strongly supports innovations and partnerships that resonate with local and global audiences, we see the introduction of Allure Philippines as a pivotal development in promoting inclusive beauty and wellness solutions that cater to the unique needs of the Filipino market.”
Allure Philippines’ team will be based in Manila, Philippines; the title will be releasing an announcement of its editorial team in the coming months.
Sign up to allure.ph, and follow @allurephilippines on Instagram, Threads, Facebook, Tiktok, and X.
Photos by Josh Tolentino.
