From global pop superstars to renowned actors, these four famous names have been tapped to represent popular labels.
Luxury labels known for clothing, jewelry, watches, and other accessories have appointed their latest brand ambassadors. Hailing from all over the world, see the celebrities who are taking on this new role.
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Ariana Grande
The “7 Rings” and “Thank U, Next” singer is now a Swarovski brand ambassador. “Ariana’s charisma and positive energy resonate with Swarovski’s essence of bringing joy to the world. I look forward to engaging in creative dialogues together,” said creative director Giovanna Engelbert.
“The global pop icon will join the House to tell dazzling stories of joy, elegance, and empowerment,” the brand added.
As for Ariana Grande herself, she shared that she “Cannot wait to embark on this journey and to inspire others to embrace their own unique sparkle.”
Grande will be making her debut in Swarovski’s 2024 holiday campaign. After releasing her latest album—Eternal Sunshine—earlier this year, the singer is now focusing on promoting her upcoming musical film Wicked.
Lisa
French fashion label Louis Vuitton recently tapped Lisa to become their newest house ambassador. The Blackpink member and solo artist is an all-around performer, a global superstar, and a style icon.
Lisa embodies “shared values in excellence, culture, and craft,” according to the brand. “A testament to her unique ability and renowned achievements, the performer unites her fearless authenticity with Nicolas Ghesquière for a new chapter in the Maison’s commitment to the musical arts.”
“She has a daring spirit and charisma that I find incredibly compelling. She is as bold and creative with her music as she is with her fashion, and it is a privilege to accompany her on this journey,” artistic director Nicolas Ghesquière added.
“I feel so honored to be working with such a great brand that I admire,” Lisa shared in an Instagram Reel. “I’m really looking forward to making greater moments with Louis Vuitton.
“Throughout the many years, Louis Vuitton has always maintained their originality. And their iconic Monogram is such a historic piece that is popular until this day. So I aim to be someone who can maintain originality,” she stated.
Barry Keoghan
Fresh from the success of The Banshees of Inisherin and Saltburn, Barry Keoghan recently joined Omega as a new friend of the brand. In the photo posted by the label, the actor is wearing the Speedmaster Moonwatch Bi-Colour.
To commemorate the partnership, Keoghan penned a poem on his own Instagram account:
“Time is beautiful.
But time can also be brutal,
as it stops for nothing or nobody.
As humans we constantly seek to be present,
to be in the moment.
But the ticking of time doesn’t have a moment to be present as it’s always pushing forward.
But what time does give us, is Rhythm.
The ticking of time, the repetitiveness of the waves and
the heartbeat.
We rely on all of this as it centres us when we need it.
It lends us comfort, familiarity, and connection.”
During this year’s Met Gala, the actor notably wore three pieces from Omega. One of them was a rare 1930s Omega Lépine Sideros pocket watch in an art déco style. On his wrists, he sported the De Ville Prestige and the Seamaster Aqua Terra.
Wang Yibo
Last month, Loewe welcomed Chinese actor and singer Wang Yibo to the family as a global brand ambassador. A few days later, he attended the label’s Spring/Summer 2025 men’s runway show.
“Known for his critically-acclaimed performances in film, TV, and music, as well as his unique sense of style, Wang Yibo appears in pieces from our latest men’s runway collection,” stated the brand’s official website.
After his appearance, the actor posted a couple of snapshots on Instagram, writing “Thanks to @jonathan.anderson for the invite. I had an amazing time in Paris!”
Banner image via Instagram @swarovski.
