LA Welcomes Kerry Tinga As Chief Of Editorial Content

At the center of Kerry Tinga’s vision is a redefined perspective on luxury, the voice shaping the future of affluence.

“When it comes to luxury lifestyle for our generation, it is having the freedom of choice in pursuing your own happiness, whatever form that may take,” says Lifestyle Asia’s Kerry Tinga. The newly appointed chief of editorial content adds, “Our goal is to come across as a friend, in the know and with curated recommendations on how to spend your resources well and wisely to enjoy what life has to offer.”

The Future of Luxury: Leaders with Purpose, Passion, and Influence

This marks a new and exciting era for Lifestyle Asia as it reveals a reimagined approach to modern luxury. With the 27-year-old at the helm, the brand aims to redefine luxury for the next generation, speaking to discerning readers and inspiring them to explore what it means to be leaders with purpose, passion, and influence in the rapidly evolving age we live in.

Kerry Tinga, Lifestyle Asia's newly appointed chief of editorial content

“Legacies are born out of time, but they are built by people. Lifestyle Asia’s over 30-year legacy is a testament to that,” Kerry shares, believing that people are the driving force behind the magazine’s enduring success.

She adds enthusiastically, “What excites me most are the people: those behind the scenes, on the covers, inside the pages, and engaging with our stories. They are all part of a living map charting the course for Lifestyle Asia’s future, and I am honored to be a part of it.”

Her career in media began at the age of 20 with a weekly column for Manila Bulletin Lifestyle’s Youth Section while still in university. Here, she explored the interests and issues of the younger generation. As editor of the Youth Section at 23, she further solidified her reputation for connecting with forward-thinking audiences. She honed her skills and expertise by venturing into corporate communications for one of the Philippines’ largest conglomerates and teaching Purposive Communication at MINT College, where she inspired young minds to harness the power of storytelling.

Kerry earned a Bachelor of Laws degree from University College London, where she developed a global perspective and interdisciplinary approach. She was also among the first cohort of the Ramon Magsaysay Awards Foundation’s NextGen Leadership Program, where she collaborated with Southeast Asia’s promising young leaders, drawing inspiration from the region’s acclaimed changemakers.

Luxury Reimagined

“Kerry represents the evolution of Lifestyle Asia,” says Ramon Galicia, COO of One MEGA Group Inc. (OMGI). He highlights her appointment as an important step to embrace the future, adding: “Her deep understanding of the next generation’s values and aspirations, combined with her ability to bridge tradition and innovation, makes her the perfect choice to lead the brand into this exciting new chapter. She will ensure that Lifestyle Asia remains a beacon of sophistication while resonating with the leaders of tomorrow.”

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Kerry promises to introduce a “fun and dynamic” Lifestyle Asia, visually as well as verbally. She emphasizes, “I think it is important to know what we are and what we aren’t, so that we can be really, really great at what we are. We aren’t what you’ll read on Monday morning with your coffee to get ready for the work week. We are what you are reading during those stolen moments in the middle of work in preparation for the weekend, so you know where to go, what to do, and what to talk about–fun and fascinating moments of discovery and sparking conversation on the now and the next.”

With this pivot led by Kerry, the legacy brand evolves its role in luxury media, resonating with the next generation of society and luxury leaders. The new Lifestyle Asia blends a fresh perspective with timeless elegance and a commitment to innovation, ushering in a new era of luxury.

Photos by JV Rabano.

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