TikTok Made Me Buy It: Viral Beauty Products - Mirror,Mirror

Need to scratch an itch and spend some money? Try these viral, TikTok-endorsed beauty and skincare faves. Do it quick, because you never know when it might sell out again.

READ ALSO: Style Snippets: This Filipino Luxury TikTok Creator Says the Best Place to ‘Shop’ Post-Quarantine Is Your Own Closet

Dr. Jart Cicapair Tiger Grass Color Correcting Treatment

Korean skincare brand Dr. Jart has been around for a long time, but it took TikTok and the pandemic for its Cicapair Tiger Grass Color Correcting Treatment to hit viral status. This thick, mint green cream is a product that both works to correct color while adding skincare benefits.

Watching countless review videos on the video-focused platform, it was tempting to buy. Anyone with irritated skin instantly looked soothed with just a daub of Centella Asiatica (tiger grass) on his or her skin. Even those who looked like they didn’t need it said it worked as a base on no-makeup days, perfect for Zoom chats and simple errands.

A word for those with sensitive skin, however: it does have lavender oil, which can be irritating. If you have fussy skin, it is best to stay away.

Buy here.

Clinique Black Honey

Clinique is an iconic brand, and their Black Honey lipstick, known for its glossy, effortless plum-stained tint, is also an iconic product. Launched in 1971, it is known for the way it instantly calibrates with the wearer’s natural lip and skin color, in a way that looks flattering for everyone. As the website says, it’s the lipstick equivalent of a chic, black turtleneck.

As the brand’s no.1 selling lipstick, it was still a surprise when it went viral on TikTok. Suddenly, it was sold out everywhere, and everyone wanted Black Honey: the moms who used it during its release, and their daughters today.
Little surprise as to why, because during the height of the pandemic, makeup was rarely worn, except for when you wanted to make yourself truly feel good. And that is what Black Honey does: it helps emphasize the best version of you.

Clinique Black Honey is still sold out in Rustan’s but is available here.

White Eyeliner


“White eyeliner” seems like a general term, but the way this item was used during some of the stranger TikTok trends begs some explaining. No, not the natural way you wear eyeliner on your lids: the way the site described was to add four dots surrounding your face. One on top of the lid, one on your bottom lid, and one on both corners of your eyes
What was the point, you ask? No one is quite sure but dubious wisdom said it was to attract men.

This trick would lead scores of them into staring into your eyes, becoming hypnotized by your charms. Searches for “white eyeliner” of any brand spiked. To be honest, this is probably what it did: man looks at you, notices these random dots, squints at you, and tries to figure out what those dots are. No hypnotizing involved.

Buy here.

Jones Road Miracle Balm


After Bobbi Brown left her eponymous brand in 2016, she went to work on her beauty startup. The goal was to create a product that was clean and didn’t compromise on quality. This was something that didn’t exist, and so Brown had to create it. “What I wanted was the makeup equivalent of a Swiss Army Knife,” she said. Think Glossier, but for grownups. The brand has turned Bobbi Brown into a veritable TikTok star.

Miracle Balm provides a light tint of color with an all-over glow, giving you a soft-focused, moisturized look. As the website says, it’s the secret of no-makeup makeup. It can be used anywhere: on the cheeks, lips, eyelids, collarbones, or place you want an effortless beam of light constantly on you.

Buy here.

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