A collaboration with the extremely talented founder of the fashion brand Off-White, Virgil Abloh.
Virgil Abloh who used to be the men’s artistic director of Louis Vuitton was a man with the longest job title in the world. It read something like “polymath artist, architect, creative director, fashion designer, and philanthropist.”
Named Maybach by Virgil Abloh, the car is a Mercedes-Maybach S-Class S680 model. The limited-edition car was designed by Abloh, before his sad death at the end of November 2021, in partnership with Mercedes-Benz’s chief design officer Gorden Wagener.
Available in only 150 units, the car has the design of the Project Maybach concept car. This two-tone solar-powered car has a transparent hood that Abloh also designed.
“Our Project MAYBACH embodies the perfect combination of state-of-the-art off-road capabilities and an extraordinary Maybach identity, defining the next level of luxury like we already did 100 years ago”, says Wagener. “With the project’s futuristic design, we captured the spirit of the times and interpreted it in a visionary way. It creates a desire by combining a beautifully seductive sculpture with the most extraordinary proportions we’ve ever created.”
The black-and-sand color combination was used for the limited-edition car. “Project Maybach’s iconic two-tone color-way does [remain] and it is the most striking design element connecting the limited edition to Project Maybach,” Wagener said.
In contrast to the show car, the for-sale Maybach by Virgil Abloh is not electric, but has a petrol engine, the car brand is set to launch its first fully-electric car for retail this year. “Mercedes-Maybach is fully committed to an electric future and, whilst Maybach by Virgil Abloh is a very limited edition run that launches before this capability is offered, we will be bringing the first fully electric Mercedes-Maybach model to the markets in 2023,” Wagener explained.
The car will be decorated with a Mercedes-Maybach and Virgil Abloh logo.
Mercedes-Benz collaborated with Abloh’s brand Off-White, which comprises pieces in the same colors as the car, sand-colored cotton t-shirts, crewnecks, hoodies, baseball caps, and racing gloves.
Banner Photo via Instagram @complex.