Shining Fortune: Shu Qi, Tong Liya, Yang Yang, and Vicky Chen Star in Bulgari’s Chinese New Year Campaign - Lookbook

A new Serpenti Jewellery Box bag will also be introduced.

For Lunar New Year 2022, Bulgari again transforms exuberant wishes into magnificent creations. These are all sported by brand ambassadors Shu Qi, Tong Liya, Yang Yang, and Vicky Chen to spread happiness and joy.

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Full of expectations and ambitions for the new year, Shu Qi writes down the Chinese character Fu. Her new Serpenti Viper necklace, exclusive to Chinese New Year, brings good fortune and a touch of glam through the powerful snake motif, while the new Serpenti Jewellery Box bag and the Serpenti Seduttori watch are an invitation to live new adventures with splashes of festive red.

Shu Qi

Every house is decorated with red lanterns and festoons symbolizing the hope for the new year, and so does Yang Yang, too. Perfectly mixing spellbinding color with design, he is boasting the Serpenti Viper Special Edition necklace in pink gold and rubies and the ultra-appealing Octo Finissimo Automatic satin-polished steel watch.

Vicky Chen

In keeping with the tradition of gifting red envelopes (known as hongbao in Chinese) to family and friends, wishing good luck for the new year ahead, Tong Liya writes her own message of gratitude and hope for the future. Radiating glamour and refinement, she is sporting emblematic Serpenti Viper jewels along with the new Lvcea watch with pink mother-of-pearl dial featuring Intarsio marquetry.

Tong Liya

This will be the year of the tiger, a motif kept by the special edition of the new Serpenti Jewellery Box bag, where a golden tiger reminds you to approach this Lunar New Year with fun and playfulness.

Yang Yang

Adding an extra dash of joy to celebrations, the maison’s Chinese New Year Special Edition creations are launched along with creations from the most emblematic Bulgari’s collections. These include the Serpenti Viper, Divas’ Dream, Bulgari Bulgari, Octo, and Serpenti Forever bags.

Bulgari is located at Level 1, Greenbelt 3 and The Shoppes, Solaire Resort and Casino. Visit for more information.

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