Advertisement
Bookmark feature is for subscribers only. Subscribe Now

The Watches That Caught Our Eye At Lucerne Watch Week 2026

By

Whether defined by heritage, technical ingenuity, or unforgettable design, these are the standout timepieces that captured our attention—from Blancpain’s smiling moonphase to Grand Seiko’s ocean-inspired diver and NORQAIN’s joyful “Sprinkles” chronograph.

Held from July 1 to 7, 2026 at Ayala Museum, the third edition of Lucerne Watch Week brought 16 of the world’s leading watchmaking maisons to Manila for a week-long celebration of contemporary horology. From the latest releases unveiled this year to timeless icons of fine watchmaking, the exhibition offered collectors and enthusiasts a rare opportunity to experience exceptional craftsmanship, technical innovation, and design from Blancpain, Breitling, Chopard, Girard-Perregaux, Glashütte Original, Grand Seiko, Hublot, IWC Schaffhausen, Jaeger-LeCoultre, Longines, NORQAIN, Panerai, Parmigiani Fleurier, TAG Heuer, Tudor, and Zenith—all under one roof.

While every maison brought its own philosophy to watchmaking, the exhibition underscored what makes fine horology so enduring: the balance of technical precision and artistic expression. Some pieces captivated with ingenious complications, others through refined design or meticulous finishing—either way, each reflected a distinct vision of craftsmanship. Check out the timepieces that caught our eye.

Blancpain Villeret Quantième Complet Phases De Lune

A signature of Blancpain, the Villeret Quantième Complet Phases de Lune is distinguished by its smiling moon, a poetic take on the moon phase complication that has become one of the maison’s defining design codes. Paired with a complete calendar, it’s a classic expression of traditional Swiss watchmaking.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Breitling Chronomat

Originally developed in the 1980s for Italy’s Frecce Tricolori aerobatic team, the Chronomat returns with subtle refinements to its integrated case and signature Rouleaux bracelet. The collection continues to span everything from versatile everyday models to diamond-set interpretations, reflecting its reputation as Breitling’s ultimate all-purpose sports watch.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Chopard Happy Sport

Since its debut in 1993, the Happy Sport has become one of Chopard’s defining creations, distinguished by its signature free-spinning diamonds dancing between two sapphire crystals. Blending playful elegance with fine watchmaking, it remains proof that luxury can embrace a sense of joy.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Girard-Perregaux Laureato

The Laureato has been a Girard-Perregaux signature since 1975, pairing an instantly recognizable octagonal bezel with an integrated bracelet and textured blue dial. Decades on, it remains a masterclass in understated sports-luxury design.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Glashütte Original Sixties Chronograph Annual Edition

Inspired by the music and design of the 1960s, Glashütte Original’s latest Annual Edition stands out with a richly textured purple dial that recalls the grooves of a vinyl record. It’s a reminder that the brand’s German precision is often paired with a surprising sense of color and character.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Grand Seiko Spring Drive U.F.A. Ushio 300 Diver

Grand Seiko brings its most accurate Spring Drive movement to its smallest diver’s watch yet. Inspired by the Japanese word ushio (meaning “tide”), the textured blue dial evokes light filtering through the ocean while pairing professional dive performance with the brand’s meticulous finishing.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Hublot Big Bang Unico

Hublot’s signature Big Bang Unico showcases the brand’s fusion of contemporary materials and high-performance watchmaking. The skeletonized dial reveals its in-house automatic flyback chronograph movement, while the vivid blue ceramic case highlights Hublot’s longstanding expertise in colored ceramics.

Watches That Caught Our Eye At Lucerne Watch Week 2026

IWC Pilot’s Watch Chronograph Le Petit Prince

For two decades, IWC’s Le Petit Prince editions have paired the precision of its iconic Pilot’s Watches with the timeless story of Antoine de Saint-Exupéry. The signature deep blue dial is inspired by the skies through which the Little Prince travels, bringing a sense of adventure and wonder to one of modern watchmaking’s most recognizable tool watches.

Jaeger-LeCoultre Reverso Tribute Duoface

Few watches are as instantly recognizable as the Reverso, whose reversible case was originally designed to protect the watch face during polo matches. Nearly a century later, it remains a timeless design—this time with a second time zone hidden on the reverse.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Longines HydroConquest

Longines reimagines its dive watch with a refined new HydroConquest, introducing updated proportions, ceramic bezels, and—most notably—a Milanese mesh bracelet that lends the collection a more elevated, everyday elegance without compromising its 300-metre water resistance.

Watches That Caught Our Eye At Lucerne Watch Week 2026

READ ALSO: HydroConquest Longines On The Waterfront

NORQAIN Freedom Chrono Enjoy Life “Sprinkles”

Inspired by colorful ice cream sprinkles, NORQAIN’s Freedom Chrono Enjoy Life “Sprinkles” is a joyful reminder that fine watchmaking doesn’t always have to take itself so seriously. Available in playful Blue Raspberry and Strawberry dials, it’s a celebration of the little moments that make life sweeter.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Panerai Luminor Marina

From its signature crown-protecting bridge to its clean, highly legible dial, the Luminor Marina has become synonymous with Panerai. Decades after its debut, it remains one of watchmaking’s most distinctive tool watches.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Parmigiani Fleurier Tonda PF Micro-Rotor

The Tonda PF Micro-Rotor is a study in restraint. Every detail—from its finely textured dial to its signature knurled bezel—is thoughtfully executed.

Watches That Caught Our Eye At Lucerne Watch Week 2026

TAG Heuer Monaco Chronograph

First introduced in 1969, and made famous by Steve McQueen in the 1971 film Le Mans, the Monaco was the world’s first square, water-resistant automatic chronograph and remains one of watchmaking’s most recognizable designs. This latest evolution stays true to its racing heritage while refining the iconic silhouette for a new generation.

Watches That Caught Our Eye At Lucerne Watch Week 2026

TUDOR Monarch

With its faceted case, integrated bracelet, and warm papyrus-toned dial, the Monarch feels like a watch from another era—reinterpreted for today. The revival of a historic TUDOR name makes it one of the brand’s most intriguing releases this year.

Watches That Caught Our Eye At Lucerne Watch Week 2026

Zenith G.F.J.

Named after Zenith founder Georges Favre-Jacot, the G.F.J. revives the legendary Calibre 135, the movement that helped establish the maison as a leader in precision watchmaking. Finished with a striking bloodstone dial, it looks to the future while honoring one of Zenith’s greatest achievements.

Watches That Caught Our Eye At Lucerne Watch Week 2026 Manila

Photos courtesy of Lucerne

The Lifestyle Asia Team

Editor

Read Next

To provide a customized ad experience, we need to know if you are of legal age in your region.

By making a selection, you agree to our Terms & Conditions.