In the Philippines, Patron’s Mexican festivities continue at BGC’s XYLO At The Palace on October 31.
Although this weekend’s all about Halloween festivities, Patron is honoring a Mexican tradition in line with celebrating. The Día de Muertos holiday is traditionally celebrated every year on November 2 in Mexico.
According to ancient beliefs, the severance between the worlds of the living and the dead is lifted. Steeped in tradition, families can gather to welcome back the souls of their ancestors. However, instead of being solemn, it’s a joyful occasion commemorating with drinks, food, and symbols unique to the holiday, like colorful skulls and décor to symbolize their welcome back to the world of the living.
In fact, the premium tequila brand was founded in Mexico in 1989. Patron honors its heritage by continuously participating in and celebrating Día de Muertos globally.
In the Philippines, apart from activations in bars like Poblacion’s La Vie en Rose last October 26, the festivities continue at BGC’s XYLO At The Palace. The October 31 event will let Filipinos a glimpse to elevate the celebrations and immerse them in Mexican culture, heritage, and tradition.
But if you’re hosting your own celebrations at home, Patron has crafted cocktail recipes you can try using its high-quality 100 percent Weber Blue Agave liquor. We recommend trying the refreshing Paloma Roja and flavorful Margarita Picante to toast the occasion.
For more information about PATRÓN Tequila’s celebration of the Día de Muertos festival, visit the PATRÓN Tequila website.
Images courtesy of Patron.
